This post contains content from a Decoding Digital Cultures session at a leading marketing communications school in India. The focus is how digital ethnography impacts research. There are similarities to human factors research.
Aisling Carty joins Pulse Labs as Head of Product Growth. She'll lead development of a new voice of the customer solution and build Pulse Lab’s B2C equity. She has 10+ years experience globally in strategy, politics, communications, branding, public affairs, market analyses and project management.